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This Web site contains information focused on solutions to global issues related to the environment, energy, and international security. This organization works with members of Congress and the media, along with community representatives from all over the country. It is a 501(c)(4) organization. Key Terms:advocacy, election, government, lobbying, politics, voting
Preferred Practice:
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Recognize What Daily Activities Constitute Lobbying
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When you are communicating your views and urging action of the general public or a legislator regarding specific legislation, know that you are already engaging in lobbying.
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Understand Laws and Regulations Regarding Nonprofit Lobbying
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Training and education on lobbying provides the confidence needed to aggressively pursue public policy on behalf of your mission.
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This course teaches communication, lobbying, research, and many more skills needed to become an effective advocate. Key Terms: advocacy, communication, congress, effective communication, lobby, lobbying, media relations, message, political system
Preferred Practice:
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Use An Outside Lobbyist As Part of Your Advocacy Campaign
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After you have created an internal public policy program within your organization, using an outside lobbyist can be an effective strategy.
Pitfall:
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Relying on an Outside Lobbyist for Most of Your Advocacy Activities
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Though outside lobbyists can be an important part of your team, they do not take the place of developing an active grassroots public policy program within your organization.
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Limiting Your Impact by Not Clearly Distinguishing Lobbying Activities from Advocacy Activities
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Advocacy refers to any activity that attempts to change government policy, while lobbying is a subset of advocacy that aims to influence specific legislation, which means it is aimed at a legislative body.
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This Web site encourages the lobbying role of charities through basic legal materials, training and presentations, teaching nonprofit advocacy, improving the lobbying laws for charities and research, and outreach through extensive resources and website information. Some sections of the site require a free registration to view.
Preferred Practice:
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Recognize What Daily Activities Constitute Lobbying
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When you are communicating your views and urging action of the general public or a legislator regarding specific legislation, know that you are already engaging in lobbying.
Pitfall:
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Not Having a Comprehensive, Balanced Approach in Your Advocacy Campaign
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Be careful not to rely too much on technical and policy expertise without establishing the sort of grassroots constituent support likely to move individual elected officials; at the other extreme, be careful not to rely only on grassroots constituent support without the technical and policy expertise needed to fashion strong arguments and win influential allies, such as editorial boards.
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Relying on an Outside Lobbyist for Most of Your Advocacy Activities
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Though outside lobbyists can be an important part of your team, they do not take the place of developing an active grassroots public policy program within your organization.
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